World of dentistry focuses on IDEM Singapore

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World of dentistry focuses on IDEM Singapore


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IDEM Singapore, a specialised dental trade fair with an accompanying congress for dental professionals, has developed since its premiere in 2000 into an important dental event in the Asia Pacific region. (Photograph: Koelnmesse)
Dental Tribune International

By Dental Tribune International

Fri. 13. April 2018


SINGAPORE: Today, the tenth IDEM which is taking place from 13 to 15 April, was officially opened. The mainstay of IDEM is its exhibition, which is this year featuring close to 500 companies from every segment of the dental industry. Manufacturers, distributors and traders are showcasing their latest products and services, and opinion leaders are sharing their knowledge in lectures and workshops at the Suntec Singapore Convention and Exhibition Centre.

Co-organised by Koelnmesse and the Singapore Dental Association, Asia Pacific’s cornerstone event in dentistry is expected to attract approximately 9,000 attendees from over 80 countries over the course of the three days. The exhibition floor is hosting 13 national pavilions and 504 exhibitors from 38 countries. Both leading manufacturers such as Dentsply Sirona, GC Asia and Colgate, as well as new companies such as Bio3 Implants, GiGATT International Marketing and Boz Tıbbi Malzeme Sanayi ve Ticaret, are present at the exhibition with their newest offering for the exciting Asia Pacific dental market.

“The dental market in the region has seen steady growth and according to predictions will continue to expand. This growth can generally be attributed to the rising middle class that is increasingly demanding more and better quality dental treatment. We work closely with our partners at IDEM to identify the latest products and trends that will enhance the knowledge of dental practitioners to drive the industry forward,” said Mathias Küpper, Managing Director of Koelnmesse Pte Ltd.

Besides the exhibition, a diverse scientific programme awaits congress attendees. This year’s theme of “Striving for clinical excellence” in dentistry focuses on key trends, including teeth and implants for life, oral health in the growing elderly population in Asia, digital workflows within the team and the caries prevention plan.

Dr Kuan Chee Keong, Chairperson of the IDEM 2018 Committee, added: “People in Asia Pacific are increasingly paying more attention to their oral health and indeed their overall well-being. As a result, dental practitioners have now shifted from an approach that focuses primarily on restoration and prevention to a more holistic approach. In other words, people no longer are satisfied with good dental outcomes, but demand enhanced aesthetic results as well. Speakers at IDEM such as our SDA Masterclass Speaker Dr Galip Gürel and other top-quality speakers will address these trends and discuss revolutionary treatment solutions.”

Up-to-date information can be obtained via the IDEM Singapore app, which features a floor plan, an exhibitor list and details about conference sessions. The app is available free of charge for iOS and Android and can be downloaded free from the App Store and Google Play.

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