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Media Kit DTI@IDS

Print Media

Dental Tribune International, the world’s leading dental marketplace, will once again be producing the number one trade show newspaper, today, during IDS in Cologne. Our print portfolio includes three today Show Previews, offering a unique opportunity to directly reach your target market prior to the exhibition, the essential today Floor Plan, which has become the best navigation guide for visitors to find the products and companies they have come to see, six today Show Dailies, the most widely distributed publication at IDS, including live coverage by DTI’s on-site editorial team, and the unparalleled today Show Review, which provides the perfect opportunity for companies to use the momentum of IDS to further boost their prominence within the dental industry.

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Digital Media

With our targeted and customized e-marketing campaigns, you can effectively create new sales leads, efficiently inform your existing customers, and directly reach your target market. Dental Tribune International provides instant and comprehensive live coverage at IDS at www.dental-tribune.com. The corresponding e-newsletters will be sent to our database of over 200,000 recipients throughout each day of IDS. Preview and Review e-newsletters ensure that this coverage is extended temporally, beyond the week of IDS, in order to maximize your reach and visibility. Both exclusive, corporate-branded products as well as non-exclusive advertising options are available within our digital range.

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Educational Media

The Dental Tribune Study Club is an education-based online community that inspires new possibilities while creating higher expectations in online learning. At IDS, the DT Study Club will offer a unique opportunity for combining both web-based and live education. Our IDS lecture package includes a webinar prior to IDS, which allows you to interact with your target market, generate interest and gather feedback directly from potential customers. The package additionally incorporates a live lecture within the DT Study Club forum at IDS, and promotion of both events via DTIs entire print and digital portfolio, as well as through our social media channels.

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Video Production

In today’s digitalized world, brands are in the need of an effective marketing strategy as videos are media that can easily be shared and thus reach a broad audience across multiple platforms. Whether it’s an interview, a product showcase, a presentation of an influencer, a pure branding or corporate film, profes­sional videos help expand your reach and engage with your target audience both interactively and emotionally. Videos also help improve your SEO, boosting search rankings and increasing website visits and conversions.

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