In this fourth part, we will move on to the final topic: the human element of cybersecurity. If you remember only one thing from this whole series, let it be this: people are key. Your team—internal and external—is your greatest asset and your greatest risk when it comes to cybersecurity. You can spend tens of thousands of dollars on software, backups and security tools, but it only takes one person to accidentally click on a link, reuse a weak password or be tricked by a scam for everything to come crashing down. Despite all the technology, it is people who open the doors to cybercriminals, and it is people who need to be trained and empowered to keep those doors shut.
AI makes phishing smarter—and more difficult to identify
Phishing scams are still the number one way that cybercriminals break into businesses of all sizes, including dental practices. These attacks often look like legitimate messages from vendors, patients or even other team members. They may contain links or attachments that, once clicked, install malicious software or steal log-in credentials. In many cases, these phishing messages lead directly to ransomware attacks that lock the practice’s data and demand payment.
As we discussed previously, dental practices are good targets for cybercriminals because they know that they lack IT resources and cybersecurity skills. Now, artificial intelligence (AI) has also made it possible for attackers to launch massive phishing campaigns that are personalised and convincing. These crafted phishing messages are not the old scam emails full of typos and red flags. Today’s phishing emails are almost indistinguishable from genuine communications. Some even use your branding, your logo and your typical language style. We are now seeing this expand into text messages and phone calls too. Cybercriminals can harvest your social media, website and other public information to create messages that sound just like they came from a real person your team knows. If someone on your team is distracted, tired or simply unaware of these tactics, he or she could fall for this messaging.
Cybersecurity is not just a technology problem
Most of the incidents I see are not caused by a failure of the technology itself. Firewalls, antivirus software and backups usually do their jobs—but none of that matters if someone opens the front door to the attacker. That is what phishing and social engineering do. They trick people into opening the door.
That means that practices must stop thinking about cybersecurity as just an IT problem. It is not. It is a business problem, a human problem, and it needs to be treated as such. Every member of the dental team, including the front desk staff, clinical staff and leadership, plays a role in keeping the practice secure.
The training gap in dental practices
In many practices, cybersecurity is never talked about unless something goes wrong. There are no formal training sessions, no team discussions, and no policies or procedures on what to do if a suspicious message is received. Most people do not know what a phishing email looks like or how to report one, and fewer still understand the steps to take if they think that they have clicked on something suspicious.
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