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New survey on European dental trade announced at IDS

Dominique Deschietere, President of the ADDE, addresses the crowd at IDS 2017. (Photograph: Marc Chalupsky, DTI)

Wed. 26. April 2017

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COLOGNE, Germany: At this year’s IDS, the Association of Dental Dealers in Europe (ADDE) has presented the new edition of its market review, the 2017 Survey on the European Dental Trade, which covers all the relevant topics and trends concerning the European dental industry. Again produced in collaboration with the Federation of the European Dental Industry, the report indicates a further shift towards digital dentistry, manifesting in overall growth of online shopping and use of CAD/CAM systems and intra-oral scanners. The publication will be available in April on www.adde.info in hard and digital copy.

Speaking at the association’s press conference, Dominique Deschietere, President of the ADDE, cited several figures from the new survey. For example, the number of practising dentists grew slightly compared with 2015 (in all European countries, excluding Sweden, Denmark and Bulgaria, which were not analysed), totalling about 282,000 in 2016. In contrast, the number of active dental technicians decreased across Europe. The number of patients per dentist remained the same across Europe. In terms of sales, the most significant growth rates were observed in Austria, France, Hungary, Spain and Italy. Regarding the European average across sales segments, sundries, implants and technical services remained stable, while equipment sales increased slightly.

“The 2017 Survey on the European Dental Trade covers comprehensively the most relevant topics and trends in the European dental industry,” said Deschietere during the press conference. This includes the number of customers and end-users, sales values and segments (equipment, sundries/consumables, prostheses technical services, implants, radiography and CAD/CAM), the use of computers and e-commerce, distribution channels, and VAT charges and their impact on the market.

The new survey will be published in April and be available for purchase on the ADDE website in hard copy. In addition, ADDE members and affiliates and industry representatives will be able to buy a digital version.

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