Tested and Reviewed, Part 4: BlueM toothpaste, mouthwash and oral gel

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Tested and Reviewed, Part 4: BlueM toothpaste, mouthwash and oral gel

The fourth part of an ongoing review series discusses the oral health care products of Dutch company BlueM. (Photograph: BlueM)
Dental Tribune International

Dental Tribune International

Fri. 7. December 2018


When it comes to oral health, consumers and dentists can choose from a wide range of toothpastes, mouthwashes and toothbrushes on the market, which makes it extremely hard to decide which products one should buy or recommend. So, which products are worth recommending to patients who want to improve their oral health? Which products are safe to use by children, pregnant women or people who have undergone implant surgery? This series of reviews aims to answer these questions by evaluating innovations from the world of dentistry.

What’s in the box?
The BlueM toothpaste without fluoride comes in a 75ml tube, the mouthwash in a 500ml bottle and the implant care oral gel in a 15ml tube. BlueM also provides a special applicator for the gel for those hard-to-reach areas in the mouth. The gel is a medical-grade product—marked with the CE marking, indicating that the product was developed according to the European Economic Area’s health, safety and environmental protection standards and regulations.

The toothpaste and the mouthwash are also available as handy travel kits and come in smaller containers of 15ml and 50ml in each case. All the products’ packaging and designs were kept simple and instead of luring consumers with bright colours or eye-catching slogans, BlueM preferred to convince people with their contents.

Taste and consistency
True to its name, the toothpaste and mouthwash are blue in colour. Their strong, minty taste could feel a bit overwhelming for some, but does leave a fresh feeling in the mouth. As the toothpaste is free of abrasive components, it is a very homogeneous mass and has a jelly-like consistency. The oral gel tastes less strong and spicy, but has a refreshing effect as well.

Active agents
Among other active agents, all the products in the range contain a high amount of oxygen, which kills anaerobic bacteria. These cause most oral health problems and therefore, the BlueM products accelerate the wound healing process.

BlueM products can generally be recommended to everybody, but specifically to people with implants, as they support the wound healing process. However, the taste of the toothpaste and mouthwash might be bit strong for the average person who is used to a milder flavour. However, BlueM also offers a more gentle mouthwash, specially developed for the sensitive mouth.

The BlueM toothpaste was voted the Best Product of the Year 2017–2018 by Dutch consumers in 2017 and the mouthwash was elected Best Product of the Year 2018-2019 this year.

One thought on “Tested and Reviewed, Part 4: BlueM toothpaste, mouthwash and oral gel

  1. Lannette Paynes says:

    I have the Bluem mouthwash but I can’t find the toothpaste. Where can I buy it at?

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